The 33rd Tipicità Festival confirms itself as one of the most important showcases of Marche’s excellence and an international crossroads for Italian and foreign territories. With the theme “Connections,” Tipicità Festival 2025 (33rd Edition) achieved great success, paving the way for an exceptional participation in EXPO Osaka 2025.
Photo Gallery – Tipicità 2025 opening ceremony
A winning new formula
The festival’s new format, brought forward by one day compared to the traditional schedule, successfully passed the test of innovation. Over three days at Fermo Forum, more than 10,000 attendees were recorded, including visitors, industry professionals, exhibitors, and journalists. Guests from Argentina, Japan, Ukraine, and ten Italian regions enriched the 130 scheduled events, reaffirming the festival as a key hub for both innovation and tradition.
Sold-Out exhibition spaces and young talents
The exhibition spaces were completely sold out, with not a single square meter left available. While this success is a source of pride, it also meant that many producers –including young talents with innovative products – were unable to participate. This highlights a dynamic sector where new generations are reinterpreting traditions with a forward-looking approach.
Photo Gallery – Exhibitions at Tipicità 2025
Collaborations and strategic partners
The success of 33rd Tipicità Festival was made possible thanks to the collaboration of numerous strategic partners. Key industry organizations, including Coldiretti, Confartigianato, Copagri, and CNA, played a crucial role by creating dedicated spaces and initiatives. The scientific support of the University of Camerino, the University of Macerata, and the Polytechnic University of Marche further enriched the event. Institutional partners such as the Marche Regional Council and Banco Marchigiano also contributed significantly to the festival’s success.
Renowned guests and exclusive events
This year’s edition welcomed prominent figures from the Italian media and cultural landscape, including Maria Grazia Cucinotta, Andrea Pancani, Benedetta Rinaldi, Gioacchino Bonsignore, Evelina Flachi, and Marco Ardemagni. A special highlight was the participation of internationally acclaimed marketing expert Philip Kotler, known for his work in modern marketing strategies.
Photo Gallery – Highlights from Tipicità 2025 events
Tipicità Festival 2025: A Hub of Creativity and Innovation
More Than Just a Showcase for Excellence
In addition to being a stage for top-quality products, the 33rd Tipicità Festival has once again established itself as a true laboratory of creativity and innovation. Producers, experts, and industry professionals gathered to exchange ideas, explore new perspectives, and shape the future of food, culture, and sustainability. This year’s theme, “Connections,” highlighted the importance of dialogue and international collaboration, welcoming guests from Argentina, Japan, Ukraine, and ten Italian regions.
Strong Institutional Presence and Government Recognition
The event was organized by the Municipality of Fermo, with the support of the Marche Region, the Marche Chamber of Commerce, and the Regional Council of the Marche, which also curated a special exhibition dedicated to contemporary Marche artists. Additionally, the festival benefited from the scientific contribution of three prestigious universities: the University of Camerino, the University of Macerata, and the Polytechnic University of Marche.
Confirming the prestige of the event, four Italian Government institutions granted their official patronage:
- Ministry of Tourism
- Ministry of Agriculture
- Italian Pavilion General Commissioner for Expo 2025 Osaka
- Reconstruction Authority for the 2016 Earthquake
Next Stop: Expo Osaka 2025
After the resounding success of the 33rd Tipicità Festival, the journey continues towards Japan, as the event prepares to take part in the Italy Pavilion at EXPO Osaka 2025. This marks a significant milestone, offering a global platform to showcase the excellence of the Marche region on an international scale.
An Unmissable Event for the Agri-Food and Cultural Sectors
Tipicità Festival 2025 has once again proven to be a key event that seamlessly blends tradition and innovation, local excellence, and international collaborations. Its growing global relevance makes it an unmissable appointment for professionals in the agri-food and cultural sectors.
